Many applicants use Extra to find a fresh choice or an alternative if they don’t get the offers they hoped for. As they're highly active on our channels, we can help you empower them towards their university ambitions.
Drive applications through Extra
Thousands of ambitious intelligent individuals find themselves in UCAS Extra each year. Make the most of our relationships to reach these unplaced students to meet your recruitment goals.
Drive calls and traffic to your website via adverts on ucas.com. Recruit directly at course level via our Search tool. Be the first to connect directly with unplaced applicants in their application.
Across planning, creative optimisation and delivery, we help you maximise your Extra recruitment. From 200+ audience profile filters, identify, understand and reach the segments most likely to love your courses.
What our partners say
“Email is such a big part of the services that we get from you. We get so much more from you – more detailed data, better service quality and access to a huge student audience. Everything we have done has worked really well.”
Michael Williams, Assistant Director of Marketing and Market Research, University of Northampton
Place your brand alongside ours
Drive your recruitment during Extra. From direct mail and email to integrated remarketing campaigns, we can help you recruit the students who'll excel with you.
Discover UCAS campaigns
How to reach applicants in Extra
From programmatic, display and social ads to emails and direct mail, connect with audiences on the channels they use.
Meet student needs with a single message. Data-driven targeted communications will help you meet your campaign goals with content students want to see – with options including demographic, location, and academic subject targeting.
Reach students and influencers with our communications. Aligned to application status, they land exactly when they're most likely to be looking for your content.
Make the most of targeted pay-per-click advertising, branded content and display ads to help recruit students who resonate with your brand.
Build a pipeline of rich, meaningful social activity that appears alongside UCAS content. Reach students where they're most active and stay front of mind throughout their journey.
