Increase awareness and build connections
Improve brand recognition in markets that matter to the future of your university brand. Make the most of unique data insights to reveal new geographical markets, get discovered at live events, or invest in a sponsorship package to build trust in your institution. With over 30 years' experience, we know what works.
94% of students love our events
Each year over 150,000 engaged year 12 students and their influencers attend our live events. 94% of them would recommend their experience as high quality – because of the diversity of information and activities on offer. So it's no surprise that in 2021 universities and colleges gained on average 236 student leads from their events – students enthusiastic about their courses.
Explore our student events
A broad opportunity
“The number of students that UCAS have is far greater than any other organisation. Everything we have done has worked really well.”
University of Nottingham
Discover where your future students are
With Untapped Geographies, you can access unrivalled data to help you find the right students to target. Regain your applicant share, grow further in already successful areas, and untap the new locations with the students most likely to apply to you.
Discover Untapped Geographies
89% of pre-applicants later apply to a subject they told us they are interested in.
Ready to start the conversation?
We’re ready to help.
Create multichannel campaigns to engage them
Place your brand alongside ours to benefit from the trust students have in UCAS. From programmatic, display and social ads to emails and direct mail, connect with your future applicants on the channels they use.
Connect with 2024 pre-applicants
Discover UCAS campaigns
More ways to increase your brand awareness
Let your best advocates promote your university or college. We’ve got 4,000 active ambassadors having 80,000 conversations about campus life.
Your opportunity to highlight why students should choose your course over others. Make the most of the tool to highlight your strengths.
Shine a spotlight on your student digs to reach and engage the audiences most likely to join you. Our Accommodation Search tool features hundreds of student living spaces.
Reach students and influencers with our communications. Aligned to application status, they land exactly when they're most likely to be looking for your content.
We get so many questions from young people – you can answer them on our trusted channels. Engage with the students who'll enjoy your content the most – potentially your future customers.
An engaged audience
Actively searching for the course and university that’s right for them, students trust what we say and are highly engaged with our communications.
- 7.3% average conversion rate from email to application
- 6.5% average conversion rate across all trackable channels
Statistics are from campaigns delivered in the 2022 cycle and student journey emails for pre-applicants.
Discover the UCAS International App
Your essential tool for promoting your undergraduate and postgraduate programmes to international students. This user-friendly, mobile-first, and multilingual platform is designed specifically for students aspiring to study in the UK. Our platform raises awareness about your educational offerings and assists students in navigating through their choices of courses, scholarship options, accommodations, and part-time job opportunities.